When the cameras are around, you want to put your best face forward. For organisations that arrange press or media events of any kind, that includes having just the right backdrop for all those photo and film opportunities.
For example, you might want a media wall your guests can pose in front of for snapshots with a celebrity guest. While making them feel like stars on the red carpet, you’ll also want to take advantage of the chance to feature your brand logos or sponsor icons.
Or, perhaps you’re hosting a televised press conference: In this case, you’ll be thinking about the backdrops behind the presenters as well as supporting signage.
No matter your specific needs, we can put our team to work for you. Our design and production teams work with a variety of materials and tools to create polished media walls, banners and other mountable signage that perfectly represents your brand. To support flash photography, we’ll plan your media walls accordingly and consider every angle to make the most of your press coverage.
Custom-built backdrops for any setting
The most common choice for press backdrops and media walls include the “soccer ball” print with a pattern of repeated brand logos and icons. You’ve probably seen this layout on the television and in magazines covering award shows and other occasions. By using a patterned arrangement with one or more small images, your brand messaging comes through even if people are standing in front of the backdrop – that’s the purpose, after all!
But you don't need to be traditional, our team will work with you to come up with a look that creates a special, stand-out experience without being too distracting as a background.
Our products have appeared in a wide range of locations, so an unusual space is no obstacle. For instance, we’ve created backdrops for press events held in airport bays, applying some components to the jet bridge and even the aeroplane itself.
In-house production for top-quality backdrops
Because we do everything in-house, we can custom-build these pieces to just about any shape, size or specification. We’ve created tall banners that can be applied temporarily to walls, branded frames for speakers to stand under, special signage for stages and vehicles, and more.
Our team has experience working with a wide range of materials, including dye, latex, pigment and solvent inks, as well as laminators and vinyl cutters. With over 15 years of experience, our print bureau delivers high-quality digital wide format, offset, flatbed and screen printing.
Convenience and speed: For-hire media walls
Whether you simply don’t need the same degree
With fabric skins, these press backdrops are sleek and professional-looking. They’re easy to transport and quick to assemble, so you’ll be able to set up in a snap no matter where your event requires you to be.
Exposure Group press event productions
Exposure has delivered custom press backdrops and media walls for some of Australia’s biggest brands. Here’s a look at a few example projects:
- Qantas: We provided the signage and branding for their welcome-home press event for Australian Olympians. They also asked us for support with media walls for their farewell to the Aussie cricket team before they departed on their Ashes tour.
- Virgin Australia: To help them unveil their new regional airline operations in Perth, we created a frame for the jet bridge as well as graphics representing the brand for the red carpet event.
Peroni: Outfitting an iconic property, we produced removable mounted graphic banners, a media wall for photo shoots as well as
some prints to build the atmosphere. artistic
That’s just the beginning. We can accommodate a broad range of venues and specific requirements. If you’re looking for a more dynamic experience, we’ll create walls for projected imagery. This works well for the opening walls of a fashion show runway, for instance, and the possibilities are endless.
Beyond the photo op
Although Exposure has significant experience supporting media events, our team can create structures and graphics that suit a broad spectrum of purposes. In addition to runways and press conferences, we’ve produced signs and prints to adorn vehicles, offices and more.
For example, some clients have asked us to print artistic shots to decorate their offices, whereas others want branded pieces to help fit out their reception areas.
No matter your needs, we’re happy to work with you to determine just the right design, materials and structure. Bring us your ideas today to get started on a press event backdrop or other graphics to support your brand.