Exposure Group created a custom shipping container activation for Fox Sports at the Gold Coast 600 V8 Supercars event — transforming a 10 × 6 m deck container into an immersive broadcast-themed experience.

The design featured bold exterior graphics and a fully customised interior equipped with six large screens broadcasting race coverage throughout the event. A replica commentary desk offered visitors a chance to step into the role of a Fox Sports presenter, capturing photos as branded mementos of their visit.

Built with plug-and-play power access and an electric roller-door entry, the structure was engineered for mobility, quick setup, and audience engagement — perfectly suited to the fast-paced energy of the Supercars circuit.

The activation delivered a dynamic, on-brand environment that extended Fox Sports’ live coverage beyond the broadcast booth — bringing fans closer to the action and amplifying the event’s atmosphere trackside.