For the Woolworths Trade Show, Mars United Commerce engaged Exposure Group to deliver a simple yet effective 9 sqm stand for McCain, with a clear priority on sustainability and resource efficiency. The stand needed to communicate the brand cleanly while supporting Woolworths’ fast-moving trade environment.

Exposure Group delivered a highly sustainable solution built from reusable structural components and sublimated fabric graphics, allowing for lightweight installation, reduced transport impact, and minimal waste. Following the event, every element of the stand was returned to stock for reuse, with the exception of the recycled fabric graphics — ensuring the smallest possible footprint.

The result is a compact, environmentally responsible stand that demonstrates how thoughtful material selection and reusable systems can deliver strong brand impact even within a small-scale footprint.