Exposure Group delivered Miele’s Floorcare booth at the JB Hi-Fi Expo, designed as both a high-impact exhibition space and a rollout platform for a new national retail display.
The stand introduced Miele’s latest JB Hi-Fi display solution, developed for implementation across 300+ stores, providing a live preview of the in-store customer experience.
Working within a compact 9sqm footprint, the objective was to maximise visibility while maintaining clarity and strong product focus. The design combined a clean, functional layout with a carpeted staircase trompe l’oeil illusion, extending beyond the physical stand into the surrounding wall graphics to create a seamless and visually striking effect.
The result was a standout presence at the event, demonstrating how considered design and execution can deliver strong engagement, even within a limited space.
We cover all aspects of the design and build process, from conception to completion, to ensure that every project is executed with the highest level of quality and attention to detail.